Liverpool FC are set to announce that the club will be adding 10,000 -20,000 seats to Anfield Stadium rather than build an entire new arena.
For Liverpool FC, Anfield is more than a stadium, the club was born when Everton left the Stadium back in 1892. Many Liverpool supporters like me were struggling with the notion of moving to another stadium.
The expansion makes very good business sense, the expansion will cost much less than building a new stadium and the increase in ticket revenue will be the same as a new stadium.
The club will likely reveal a phased approach to the expansion. The Anfield Road and Main Stands are the ones likely to be rebuilt, there is also word of a hotel also being built, this will surely generate some nice extra revenue.
No word on naming rights however if it does happen it will not be a big surprise.