Steven Gerrard’s testimonial will be shown exclusively live on BT Sport 1 at 11.30am on Saturday August 3 and BT will be using the landmark occasion to ask supporters to get behind The Supporters Club – BT’s exciting new initiative that uses the power of sport to help change the lives of disadvantaged young people.
Fans can show their support by simply tweeting or retweeting #TheSupportersClub and for every tweet or retweet between 9am and 9pm on match day, BT Sport will give £1, capped at £100,000*.
All of the money pledged for The Supporters Club will be spent to change the lives of young people here in the UK and in some of the world’s poorest countries. The money will be managed by Comic Relief and spent on projects providing coaches, mentors and teachers that young people so desperately need to help them achieve their goals in life. It is all about supporting the supporters.
Aside from the fundraising, the testimonial promises to offer great entertainment for viewers as Gerrard’s Liverpool takes on Greek side Olympiakos against whom he scored a memorable goal against in Liverpool’s successful 2004 UEFA Champions League campaign.
*BT Sport will donate £1 for the first 100,000 tweets and retweets of #thesupportersclub on Saturday August 3, 2013 between 9am and 9pm. BT will measure tweets using mass relevance and will discount people tweeting without a profile picture, people with no followers, people using profanity, known spam/problem accounts, non-English language accounts and auto feed tools. This is part of the £500,000 commitment that BT is donating through various initiatives.